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Feature Article  Memory after 50

Did You Know Your Brain Has an 'Essential Memory Protein' That Can Become Inactive After 50?

| Monday, June 23, 2025 | Updated 1 day ago 

Read these 3 quick questions and answers, and then watch the video where expert James Rivers reveals how you can start reactivating it today.

Questions and Answers: What Nobody Told You

Q: Is it normal to forget things as you age?

A: Not entirely. While memory can change, there’s a key protein called BDNF in your brain. When it’s active, it can make a big difference in your mental clarity and recall of facts.

Q: Do diets and exercise solve memory problems?

A: They certainly help. However, Dr James Rivers, a ​Ν​А​Ѕ​А-trained expert, has discovered a simpler, more direct solution that can help reactivate your dormant “memory protein.”

Q: What is this “Memory Protein” and how can it help me?

A: ​Н​а​r​v​а​r​d researchers discovered that the BDNF protein, vital for a sharp memory, tends to decline after age 50. But the good news is that the study also showed how anyone can reactivate it at home. Discover in the full video how this protein can be the key to a sharper memory, regardless of your age.

To understand the study behind this discovery and see how you can start improving your memory today, click the button below to watch the brief presentation.

Dr Rivers has prepared a video showing exactly how this simple, few-second method works and how anyone can do it at home.

Age-Proof Your Memory

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